We focus on the following areas:

Market Research

• Review and Background – setting the scene
• Interpreting the TORs
• Setting the Objectives – what are the issues you wish to address?
• Positioning – Analyzing how the research fits into your wider business strategy? Respondents and methodology – The best approach to achieve desired results Deliverables – detail your expectations
• Analysis
• Report Writing

Consumer Research

We render services such as
• Mystery shopping surveys,
• Customers’ satisfaction levels,
• Home immersions,
• Communication testing, pre-testing, and post-testing.